Apple has been known the world over are raising some product name: iPod, iPhone, and the iPad. Even the electronics manufacturer has many fans in the world that Apple products labeled as the best electronic device ever.
But this situation seemed to be turned, a social media analyst firm, recently announced Brandwatch observations. Apple has become the brand most often associated with the topic of 'failed'. Hashtag # fail, that starts from Twitter has also been widespread in the universe the Internet (blogs, forums, etc.) and is often used to discuss and criticize Apple products.
Hashtag Brandwatch find the most widely used for Apple and the second for a specific output products like the iPhone, iPad, and Mac. Criticism for Apple far more than the product or another company's brand. The most common criticism is discussed is the problem of signal reception and the antenna on the iPhone 4.
Looks like the high expectations and gadget enthusiasts previous iPhone users on the iPhone 4 is not comparable with the iPhone 4 circulating in the market today. There has been much media discussing ugliness and weakness iPhone 4, satirical, until Steve Jobs' animation depicting a figure of evil that only self-centered.
Apple is relying on the popularity of the sale of its products, if the popularity is down, it is not possible sale of Apple products will stop growing or even be reduced. Apple should try to maintain the popularity of this before it becomes too late.
Under Apple, other companies that have a bad reputation on Facebook Twitter is ranked second, followed in third Nokia mobile phone.
pcworld
